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Archive for salon owner

Excerpts from “The Superstar Hairstylist”

By Marion Shaw · Comments (0)
Thursday, July 30th, 2015

Book cover, front onlyFor those of you who want to know a little more about the book before buying,   here are the chapters:-

  1. What business are we in?
  2. Finding New Clients.
  3. Client Retention.
  4. The Consultations.
  5. Add On Sales.
  6. The Client – Your Student.
  7. Referrals.
  8. Retailing
  9. The Exit Consultation.
  10. The Male Client.
  11. The Follow-Up.
  12. Planning and Execution.

Some of the book is aimed at the salon owner while some addresses the needs of the individual hairstylist.  However, even if you never plan to open your own salon if you know a little about the business and what the salon owner has to do in order to be successful, then your life as a stylist will be more productive and successful.  All cosmetology students need to know this information.  It is a great addition to the rather dry “Salon Business” chapter in your text book.

 

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Categories : Book Information, Client building, Cosmetology schools, Featured article, Hairstylist, Salon marketing, Uncategorized
Tags : cosmetology, hairstylist, salon, salon business, salon owner
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